Why a Website?
Businesses require websites for different reasons. Any business that has customers or wants customers will benefit from having a website; that's all businesses - large, small, established or new. This is because in its most very basic form, a website provides a means for new and existing customers to make contact with a business. Just like every business, every website is unique.

Websites offer significant advantages over other mediums - no other medium allows a viewer to interact with visual and audible information. Television and radio are passive - the audience is presented with the information but is not in control of its delivery. Newspapers and magazines display static information. Only a website can publish information in any form while allowing the consumer of the information to be in control of its delivery and presentation.

Websites are the most cost effective form of information dissemination. There are no per copy publishing costs like newspapers and magazines, nor broadcast charges like radio and television. Your website can be viewed 24 hours, 7 days a week by practically any number of visitors, with no increase in delivery cost.

Our Design Methodology - you're along for the ride
For a website to be successful it must balance the expectations of its owner and its visitors. Some websites seek to entertain, others inform or facilitate some process or output. Good website design involves determining what the visitor expects to gain by using the site (finding information, purchasing goods, entertainment etc.) as well as how the website will integrate with the other business processes (sales, marketing, manufacturing etc.).

In order to achieve this design goal Gumboot believes that the business itself must be intimately involved in the design and development of the website - no one knows your business better than you. Our website development methodology involves the website owner in the critical design decisions and approval milestones. The advantage to both website owner and Gumboot is that at the end of the development process, there are no 'surprises' - the website looks and functions as both parties agreed, thus eliminating any costly modifications.

We take care of the details
Gumboot realises that for many, establishing an online presence can be a foreign and often daunting process. Technology and the Internet is our business. We take care of the technology for you thus enabling you to concentrate on your business. Just as importantly we 'communicate' with you in your language and not in ours.

Please contact us today to discuss your website requirements.